Digital and Social Media Communication
06/04/23 - 06/06/23 / Week 1 - Week 14
Azriq Anwar Bin Saprudin /
0353272
Digital and Social Media Communication / Bachelor of Design
(Hons) in Creative Media
Project Compilation
INSTRUCTIONS
GROUPMATES
Azriq Anwar Bin Saprudin 0353272
Adriel Fortino Phietappa 0351680
Evander Clay 0350655
Christie Angelica Bakhary 0350655
TASK 1: Social Media Analytics
As a group, we were tasked to analyse data from Google Merchandise Store. From
there, we choose the data that is intriguing to us.
Fig 1.1 Final Task 1: Social Media Analytics - Week 4 27/04/23
TASK 2: Content Ideation
As a group, same group as for Task 1, we need to find a local client/brand and
propose ideas on managing their social media platform. We then proceeded to do
some research and contacted a number of them. Eventually, a skincare brand
called Kyut Skin reached back to us for the project. We were also tasked to do
a planning sheet and for the designs, we had to work with the client's
aesthetics and guidlines.
Fig 2.2 Final Task 2: Content Ideation, Week 6 11/05/23
Task 3: Content Planning
Fig 2.1 Meeting Agenda and Script, Week 6 11/05/23
Fig 2.2 Final Task 2: Content Ideation, Week 6 11/05/23
Social Media Content Planning Sheet link: https://docs.google.com/spreadsheets/d/1guLwH_fLsbmNVPLkEfBe8qbAjyrZo0byqq8WcLUizAQ/edit#gid=
Social Media Postings link: https://drive.google.com/drive/folders/1tXlocpQwvT-5-bIJ_TBhkY3Yq1G5zZV3
Fig 3.1 Instagram Feed Content in Google Sheets, Week 5 04/05/23
Fig 3.2 Instagram Video Content in Google Sheets, Week 5 04/05/23
Fig 3.3 May and June Content Calendar, Week 5 04/05/23
Final Project
Content Design and Submission
Finished with the content planning, we proceeded to start designing our
content and make them according to Kyut Skin's guidelines.
The total contents we did were 24 postings and 6 videos, so each of us had to
do 6 posts and 2 videos.
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Fig 4.1 In Depth on Kyut Skin's Products - Post #5, Week 8 27/05/23 |
REFLECTION
Experience
Doing the work on this module was rather fun and interesting as we get to work
with a client on helping them out with ideas to create content. A new
experience for me is the content planning as I never had to do that before
when I had to work on a project before.
Observation
I observed that the process of having organised planning sheets and timelines
was a very good way to work along a project.
Findings
I found that this module was very helpful personally for me, because I
sometimes illustration/animation work that's required to go through these kind
of processes.
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