Creative Brand Strategy - Final Compilation

22/04/24 - 12/05/24 / Week 1 - Week 14
Azriq Anwar Bin Saprudin / 0353272
Creative Brand Strategy / Bachelor of Design (Hons) in Creative Media
Final Compilation



LINKS


INSTRUCTIONS


SUBMISSIONS

Task 1A - Case Study

Fig 1.1 Task 1A - Case Study, Final Submission

Task 1B - Campaign Proposal

Fig 2.1 Task 1B - Campaign Proposal, Final Submission

Task 2 - Ideation & Design Direction

Fig 3.1 Task 2 - Ideation & Design Direction, Final Submission

Task 3 - Campaign Branding

Fig 4.1 Task 3 - Campaign Branding, Final Submission



REFLECTION

This module helped me a lot on my understanding of branding and experimenting on the ideas I think wasn't going to work but did. At first it was frustrating because I couldn't lock on an idea of what kind of rebranding I wanted to do but I got there eventually after a few consultations. A compromise was made and I then worked on my idea. I learned that if some ideas don't go on paper, I will not realize that it would appear better than I thought it would. And also the ideas that I thought didn't work, worked well eventually when I rearrange the pieces together. The build up of working on these tasks were challenging and fun and then it gets even more challenging. It always bounces between those two. Anyway, there were so many skills I picked up along while working on this module, particularly during Task 3. I will definitely utilise the skills I've gained and will containing improving them as time progresses. 

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